Co-founders and good friends Liz, Lisa and Jane came up with the idea for Mint Velvet in 2009, over cups of fresh mint tea at Liz’s kitchen table. After years of not finding what they wanted to wear on the high street, they had outgrown fast fashion and wanted luxurious, effortless pieces they could just slip on, nodding to the trends in a relaxed way: the concept of Relaxed Glamour was born.
